Critiques and scores present you ways properly your app is perceived over time. For instance, your clients’ notion of your app could change after a function replace; it will immediately influence your opinions and scores. Because of AppTweak’s new Critiques & Scores part, it is possible for you to to observe any change in your opinions and scores and benchmark your app with its rivals. As a part of the Critiques & Scores collection, this second weblog will concentrate on our Critiques part!
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Analyze your app opinions over time
Within the second part of our Critiques & Scores function, we analyze your variety of new opinions in addition to the common score left with opinions solely (within the Scores part, we take into account each scores from opinions and scores left with out opinions).
Uncover our new and improved Scores function!
In My opinions, we analyze by default the opinions obtained during the last 90 days (you possibly can change the date vary if you wish to analyze a selected interval). First, you will notice a set of KPIs highlighting the full quantity, the star distribution, and the common score of all the brand new opinions your app obtained over the date vary chosen. The expansion indicated subsequent to every quantity relies on the earlier equal interval (for instance, the 90 days instantly earlier than your 90-day date vary).
Within the instance beneath, during the last 3 months, the app Amongst Us (iOS, US) obtained new opinions with a median score of two.9 – this corresponds to a score improve of 4% in comparison with the earlier equal interval. Nonetheless, the full variety of new opinions decreased by 71% – folks left fewer opinions over the previous 90 days in comparison with the interval earlier than. Based mostly on all of the opinions posted over this date vary, we are able to additionally see that the star distribution was not very properly distributed: There have been many 1 star opinions in addition to many 5 stars opinions.
The graph beneath this KPI part reveals what number of opinions your app obtained per day, week or month. For on daily basis, week, or month, we additionally present you the common score of latest opinions (represented by the blue line).
The Amongst Us app not too long ago carried out a giant replace that utterly modified its chat system. Right here we see that over the previous 3 months, the app obtained far more 1-star opinions, indicating that customers strongly disliked the final replace.
To dig additional into this evaluation, we are able to use the ‘filter’ possibility and sort the phrase “chat” to particularly see the scores for opinions that contained the phrase “chat”. Within the screenshot beneath, we discover that the common score for these filtered opinions was 0.3 decrease than the common score of all opinions. The star distribution additionally reveals that unfavorable scores are sometimes linked to opinions together with the phrase “chat”. Lastly, the abstract desk reveals that, proportionally, there have been far more 1-star opinions when solely taking a look at opinions together with the phrase “chat”.
Learn the opinions left in your app web page
If you wish to learn what customers considered your app, you will discover all of the opinions left over the date vary chosen on the backside of the My opinions part.
Don’t neglect that in the event you combine your app, you possibly can reply to your app opinions immediately on AppTweak! It is rather necessary to take the time to reply opinions (particularly unfavorable ones) as this reveals your customers that you just care about their opinion.
Learn this text to grasp how and why it is best to reply to your app opinions!
Furthermore, with our filters, you possibly can resolve to investigate the common score of opinions which were replied to. The whole view will probably be filtered based mostly on the choice chosen.
Evaluate your app opinions together with your rivals’ opinions
When analyzing your opinions, it’s all the time finest to contextualize your outcomes. Specifically, it’s worthwhile to examine and benchmark the state of your opinions together with your competitors. It’s possible you’ll discover that customers are as harsh with them as they’re together with your app!
The second tab within the Critiques part is the ‘Competitor comparability’ view. First, you get a fast overview of the competitors and their present common scores and whole scores for opinions left during the last 3 months:
As you possibly can see within the screenshot above, the Amongst Us app doesn’t have the worst common score amongst its friends and its star distribution is kind of just like the group chosen. Nonetheless, you may suppose that this view is biased as a result of an app with extra opinions has the next probability of getting a well-distributed star distribution. That is why we provide the capability to modify to the “Whole” view – right here, you see the full variety of opinions for every app as a substitute of a share. After we change to this view, it’s clear that the Amongst Us app receives extra opinions in comparison with the group. Because of this, its common score might be thought-about as far more consultant of the final opinions of customers.
Beneath this part, we present 2 graphs. The primary reveals the common score of latest opinions over time; the second tab lets you analyze the full variety of new opinions over time.
Each day, our gaming app doesn’t carry out a lot worse or higher than the competitors – it seems to be like all of them get every day opinions with scores various between 2.9 and three.2.
Alternatively, when trying on the whole variety of new opinions, Amongst Us receives a whole lot of opinions (600 vs. 150 opinions) on a weekly foundation! However, it looks as if this excessive quantity is because of an enormous improve initially of the time interval that fades away on the finish of the interval.
Go test it out!
In conclusion, this new Scores function is right here that can assist you perceive how customers understand your app. You’ll be able to monitor your app opinions and examine your outcomes together with your rivals.
After every replace, you can too verify how your opinions are doing so you possibly can be taught and adapt in response to this beneficial suggestions.
This weblog is the second in a collection of three blogs highlighting our improved Critiques & Scores device. The subsequent will probably be about our upgraded Sentiment and Cellphone View sections – keep tuned!